Wow – another BIG LESSON!!

Sometimes they come in thick and fast.

I was speaking with my mentor this morning about my Humanity Unites Brilliance blog.  I was telling him how displeased I was with a couple of the posts – I felt the quality wasn’t what I would like and whilst not inauthentic, they just didn’t feel right.

Interestingly enough there are some posts on there that I really really like and thoroughly enjoyed posting.   ALL of the information there gets me excited, what other HUB members are up to – the incredible impact they are having through their actions across the world.  Seeing the results in the people they are helping, the figures – actual dollar representation of impact HUB has created in only 2 years – over $1.5 million in humanitarian impact.  YAY! That is just from the monthly memberships, excluding projects, donations, fundraisers and the Global shop.  Enough said – this is not a pitch for why HUB is so dear to my heart.

What came of all this was that in weeks gone by, I had been quite busy and had just pinched snippets from my weekly newsletters and had not had the opportunity to rework and add myself to the content as I would ordinarily. (Yes, we all get our inspiration from somewhere and it’s just how we put it together that makes it good, bad or ugly).

It was clear by reading the Blog that there was nothing really of myself, especially in the last post – but I had felt it more important to blog something rather than just leaving it for a few more days (we all know how putting something off can often mean it gets left out altogether).  How does that resonate with you?  Would you prefer to risk leaving something out altogether and breaking continuity over providing something to your valued clients that is less than worthy and clearly not in tune with your own soul purpose?  My coach pointed out that my regular readers would find it obvious that I had either slipped or  think that the work was not mine.

He asked me point blank: “Are you speaking your internal truth through your blog?  The answer was, unfortunately, “No”.  Yes, the information was all about my passion, it was all relevant, but it was not from my point of view or interest and was not in my own words from my own heart.    I didn’t feel I was being honest in the post, it was just empty advertising.

Yes, we are all one collective consciousness, and we are all often delivering the same message  – it is the voice and the vibration that changes.  That is why one person can deliver a message a number of times but it takes another person – maybe to only deliver it once before it resonates with the recipient.

Be authentic, be yourself.  Yes, you may need to research your content and yes, you may be passing on stories about others and snippets from other sources – but you still need to deliver it in your own voice.  You will only truly be happy with your work when it is truly your own.  Your readers will not be able to get to know you and develop a sense of trust and ultimately a relationship if they can’t see or experience the real you.

Moral to this story:

I stated in my last blog that “Consistent efforts will reap consistent results.  Running hot and cold with your efforts will result in delayed results.”

But, Quality will outshine Quantity any day.  If you’ve got a block, or short of time – look at other ways around the issue.  Don’t post something you are not really happy with.  Be completely lazy and post someone else’s article – with full permission and credit to them if it is more important to have something.  At least it is a piece of quality information your clients will benefit from and appreciate.  If you’re running out of time for the tasks essential to your business – such as blogging – go back to your timetable and your charts and assess why you didn’t have that time in the first place.  But skip that blog if you have to.

ACTION

Be true to yourself and your clients.  Always be sure you are speaking your internal truth in anything you write and publish.

If it’s time that is causing your poor effort – go back to your timetable and find out where you’re out of balance.

Need someone to keep you motivated, boost your enthusiasm and help you achieve your goals?  Maybe you need some fresh guidance to get your business on track.   Feel free to contact me for more information. Take advantage of a free 20 minute consult.

Ph: +61 7 3102 3533
Skype: lisacplunkett
Email: info@workathomeandparent.com

This entry was posted on Tuesday, November 17th, 2009 at 2:16 pm and is filed under Business Advice, General Content, Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.